our sponsors:
3/DINZ Design Business Series - Marketing Strategy
29 Jul 2008
Building the Business Capability of DINZ Members
This is a fantastic opportunity for DINZ members to grow and improve the profitability of their business. The training has two components:
1. Group Training / Workshop Practical workshops filled with industry case studies, workbooks and materials all supported by real world experience. The workshops are aimed at transferring skills and knowledge in a range of business areas and management. All are designed to leave you with ideas, knowledge and tips you can actually implement in your business.
2. One-on-one Follow Up Coaching One-on-one follow up coaching is aimed at helping workshop attendees implement the skills, ideas and knowledge gained in group training and develop action plans. These delivery mechanisms are supported by an integrated package of information, education, practical exercises and networking to help DINZ members manage their business more effectively and efficiently.
1st Series: Workshops open to Product, Spatial and Graphics - July 15th, 22nd, 29th, August 5th Every Tuesday from 9am - 12pm for 4 consecutive weeks
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THIRD WORKSHOP - Marketing Strategy - 29th July 08
� Review: Marketing audit
� Identify your most profitable target customers
� Securing your competitive advantage
� Effective marketing tools
� Brand positioning and considerations
� Client retention strategies
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venue: WHK Gosling Chapman, 51-53 Shortland Street, Auckland (more details will follow)
date: every Tuesday July 15th, 22nd, 29th, August 5th
time: 9am -12pm
rsvp: to designer@dinz.org.nz
cost: This initiative has been fully funded by New Zealand Trade and Enterprise i.e. there is no fee.
Please note that this training series is valued at approximately $1089 + GST per person.